Mar
10

Fear, Begone – Redux

Preoccupations – In Hard Times, Fear Can Impair Decision-Making – NYTimes.com.

Here's an article from the NYT by a guy named Gregory Berns, a neuroeconomist. (Did you know there was such a thing? I didn't.)  Dr. Berns provides a whole new set of reasons why it's important not to become a victim of fear in these times.

As you know, I've been beating this antidote-to-fear drum for months.  I love getting additional reinforcement for my point of view from someone who knows a whole lot of things I don't know!

One part of the article I especially like:

The most concrete thing that neuroscience tells us is that when the fear system of the brain is active, exploratory activity and risk-taking are turned off. The first order of business, then, is to neutralize that system.

This means not being a fearmonger. It means avoiding people who are overly pessimistic about the economy. It means tuning out media that fan emotional flames. Unless you are a day-trader, it means closing the Web page with the market ticker. It does mean being prepared, but not being a hypervigilant, everyone-in-the-bunker type.

I strongly encourage you to read the whole article, though…it's really excellent.

Posted in Thinking


About Erika Andersen

Over the past 30 years, Erika has developed a reputation for creating approaches to learning and business-building that are custom tailored to her clients’ challenges, goals, and culture.
Read More...

Visit Erika's Forbes.com Blog


Latest tweets

  • Loading tweets...


Be Bad First

Get Good at Things FAST to Stay Ready for the Future
Learn More...

Leading So People Will Follow

Proven leadership framework that creates loyalty, commitment and results.
Learn More...

Being Strategic

Plan for Success; Out-think Your Competitors; Stay Ahead of Change
Learn More...

Growing Great Employees

Turning Ordinary People into Extraordinary Performers
Learn More...